Which types of businesses are suitable for the subscription feature?

The subscription feature is suitable for all types of businesses that want to collect payment from customers upfront as a guarantee of repeat business.

How the subscription feature can be applied to businesses:

1. Restaurants and Cafes: The subscription system effectively manages revenue from loyal customers. Restaurants can offer subscription package promotions for coffee or pastries, providing added value (e.g., a monthly subscription package for 1,000 THB gets food and beverage coupons worth 1,200 THB) to incentivize repeat purchases. They can also offer exclusive discounts to members who subscribe to the store’s packages.
2. Health Businesses such as Fitness Centers & Exercise Classes: No business is more suited to a subscription system than fitness centers or exercise classes. These businesses typically already sell monthly and annual membership packages. This subscription feature streamlines automatic payment collection, and customers can purchase promotions from anywhere without needing to visit the store, significantly reducing staff workload.
3. Beauty Businesses and Salons: Beauty courses from clinics are often long-term and require frequent repeat visits. Many customers may prefer not to pay a large sum upfront. This subscription system allows businesses to conveniently collect package fees monthly and clearly specifies the start and end dates of the package, simplifying customer management and tracking.
4. Pet Care Businesses: Pet owners typically bring their dogs and cats for grooming every month and often choose a nearby salon. However, some owners might switch salons to try something new. With this subscription feature, salons can design grooming packages at a lower price than regular packages or offer long-term packages to ensure loyal customers don’t switch to other salons because they already have a package with yours. You can also include discount coupons for other services in the package, such as boarding discounts or pet food discounts, all in one package.
5. Car Care and Auto Service Businesses: Car care is another business that should have a subscription system. Most car enthusiasts tend to wash their cars frequently and look for great deals for car maintenance. Based on this demand, stores can create unlimited monthly car wash subscription packages or offer special polishing discount coupons exclusively to customers who purchase a package, further attracting customers.

Advantages of using the subscription feature through Loga:

• Generate Sustainable Recurring Revenue: Did you know that having a system that collects payments from customers to encourage repeat business is a more sustainable long-term revenue model than promoting to find and build new customer bases? Besides collecting funds for system circulation, you can also use monthly subscription trends to forecast and allocate store resources more efficiently.
• Increase Customer Loyalty: When customers prepay for your business’s services, they are more likely to continue using your business for a longer period. These loyal customers can also help attract new customers through word-of-mouth recommendations, providing free advertising for your business.
• Encourage Repeat Usage: This subscription feature helps reduce the number of one-time purchasers because customers perceive the offered packages as more valuable than paying per visit, encouraging these customers to return frequently due to their existing package.
• Highly Flexible: Stores can design their own subscription packages to suit their business model, such as creating monthly packages for restaurants or cafes, or annual subscription packages with yearly billing. You can also choose to have both monthly and annual packages simultaneously. Importantly, you can manage the coupon campaigns that customers receive with each package according to your needs and adjust them as required!
• Store Customer History: The system records customer usage history from the first day of subscription, allowing stores to use this data for further analysis and marketing campaign development.
• Affordable Pricing: Loga’s subscription feature offers various pricing options to suit the needs of different businesses.

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